Kruger, an Ecuadorian company that “won the Oscar” in corporate social responsibility

International recognition for its model of innovation, social impact, and technology applied to development.

Kruger Corporation went from operating with a briefcase and a beeper 30 years ago to being present in 16 countries leading business models based on technology and purpose. Its sustainable and inclusive approach was recognized by Codespa in Spain, where His Majesty King Felipe VI awarded the company the prestigious prize in the category “Social Innovation for Inclusive Business.”

What led Kruger to win this international award?

Kruger was recognized for her work in **Inclusive Business**, particularly for a low-cost platform that enables farmers in Ecuador and Colombia to manage the traceability of their food, comply with regulatory requirements, promote fair trade, and improve prices and market access.

The project aligns with Sustainable Development Goal 2: Zero Hunger.connecting technology with real social impact, transparency, and supply chain strengthening.

A sustainable business model: the three Ps

Kruger works under an approach that balances:

• Profit: Corporate innovation in technology, telecommunications, energy, legal services, and corporate venturing.
• Person: Shared value projects such as schools, colleges, foundations, universities, entrepreneurship initiatives, and sports partnerships.
• Planet: Management of carbon credits, environmental and energy projects.

Three decades of global growth

From installing networks and selling equipment in Ecuador, Kruger expanded its work with large telecommunications companies in Peru and Chile, later reaching Europe. Today, it operates in the United States, Africa, and Asia, maintaining technology as its driving force and a spirit of constant reinvention.

A culture that sustains growth

The company is organized with autonomous leaders in each line of business and a culture based on values such as collaboration, agility, practicality, curiosity, humility, and responsibility. Every four years, the organization reinvents itself, creating new projects under its own growth model: bootstrapping.